Tuesday, December 6, 2011

Fiber One Brownie Internet Commercial

The following link (I couldn't get the video to embed) will take you to the Fiber Once Brownie commercial we discussed in class. This is an excellent example of a company releasing a campaign online because they felt it was to risky to release as a comprehensive campaign.

http://youtu.be/vK7hZ9CxCfU

To learn more about the campaign check out the website:
http://www.magicbrownieadventure.com/

How Toyota Tundra Killed Truck ads

Nissan ads. Some have very poor production values making it extremely obvious it's not real. If you are going to do this in this day and age, at least get some good production.


This one at least looks somewhat real.



The Toyota ads that have killed any "demo" that is not real for me. I am also reminded of these ads every time I see a truck ad that is not real.


Friday, December 2, 2011

Pepsi Refresh campaign... A year later

Interesting to see this project come a long way. Pepsico is now advertising the Refresh campaign. Click the link below to see a few of the ads.

Pepsi Refresh Ads

Wonder if we'll see Pepsico advertise the Refresh campaign in the 2012 Superbowl??